Member-only story
The Product Launch Dilemma
I’m just gonna [insert lame excuse to postpone here]
Are We Ready? Will It Fly?
Questions along these lines are not just relevant; they are vital — as much in the SaaS products space as in wingsuit flying.
But while they prevent us from taking the leap before we can deliver, they can also seriously hamstring our confidence.
While I have yet to toss myself off a cliff wearing a flying squirrel suit, I can confidently say I have some first-hand, hard-earned experience when it comes to launching products.
Experiences that have rendered me cautious and, according to my wife, way too perfectionistic for my own good.
Perfectionism vs. Good Enough
I have spent my entire 2020 building and perfecting Flowmine, my latest contribution to the highly competitive and crowded market niche that is all-in-one solutions for small businesses.
Knowing how important it is to stack up against the competition (from earlier launches of the predecessors to Flowmine), I am also fully aware of the fact that my wife is right.
Instead of comparing my feature set with products that have been on the market for more than ten years, I should take a break and…
